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My UX process is to start broad with research and hone into fine details.
Who am I solving for?
What are their needs?
Discover
Explore
1. Understand the problem
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Communicate with stakeholders to identify business goals and metrics.
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Conduct user surveys and interviews.
2. Ideate to generate solutions
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Develop personas, user flows, concept mapping and sketch prototypes.
How do I solve the problem?
Reiterate
Prototype
Test
3. Create a prototype
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Test prototype through usability testing.
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Reiterate designs based on findings.
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Assess solutions and how they measure up to initial goals and metrics.
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